Clara · Your guide"Don't worry, William — I'll walk you through it, one easy question at a time."

Meet Clara & Will

Protect Your Family Today.
It's Simple.

Canadians are securing their legacy without the confusing legal jargon. Answer a few easy questions, and we'll handle the rest.

Plan My Will Now→

🔒 Secure & Private

Clara · Guide

Will · Learning

Will · Learning the ropes"Wait — wills are this simple? I thought I'd be buried in paperwork."

Scroll

01 · Our difference

It's Simple, Will!

We realized the hardest part of estate planning wasn't the law — it was the paperwork. Here is why our approach is fundamentally different.

A Conversation, Not a Quiz

Say goodbye to intimidating forms. You'll have a simple, plain-English chat with our friendly guide. We ask one easy question at a time.

Exclusive

The Life Discovery Kit

A will tells them who gets what. Our Life Discovery Kit tells your executor where to find it. We map your assets privately.

A Will Kit, Not a Bank

We're not a bank or an insurance company using estate planning to funnel you into other products. We're here to help you make your will.

WHAT YOU GET

More than a Will — the whole set of things your family will need.

Some of it is optional. Skip anything that doesn't apply to you and nothing else changes.

Your Will, written for your province
A plain-English conversation, one question at a time, that produces a Will using the wording for where you live. Twelve provinces and territories are covered. Quebec's civil-law system works differently and is outside what this kit does.
Power of Attorney and a personal-care document
Add them and they are built alongside the Will, titled the way your own province titles them — the names differ across the country and we use yours. Both are optional.
The Life Discovery Kit
A Will tells your family who gets what. The Life Discovery Kit tells your executor where to find it — the accounts, the policies, the safety deposit box, where the paperwork actually lives. It is private, and it is not part of the public will. An Estate Asset Checklist comes with it.
The Funeral Pre-Planner
Your own wishes for your funeral, set down calmly, long before anyone needs them — the music, the readings, the things you would want said. It reads what the Will already captured and asks only the deeper questions, so nothing is asked twice.
Type your answers, or say them
You can type every answer, on any device. Purchasing also unlocks voice: Clara asks the questions out loud, listens, and writes the answers down for you — useful if typing is slow going or the screen is hard to read.
Two of everything, for a couple
One purchase covers two Wills and two Funeral Pre-Planners, so a spouse or partner can build theirs without paying again. There is a helper for couples who want mirrored wills.
A family tree that stops the retyping
Add the people in your life once — children, partners, parents, your executor — and the wizard stops asking you to spell them again. If you already have a family tree on Ancestry or a similar site, you can import the GEDCOM file instead of typing it out.
Assets, gifts, charities and pets — kept, not re-asked
Your assets, the specific things you want to leave to particular people, any charitable gifts, and who takes care of the animals each live on their own page and stay there between visits. Change one and generate the documents again.
Signing and witnessing, spelled out
A Will only does its job when it is signed properly, and the rules are not the same everywhere. When yours is ready you get the steps for your province, including who may and may not act as a witness, and the same for the Power of Attorney and personal-care document if you added them.
The organ and tissue donor walkthrough
If you have said you would like to be a donor, we show you how to register with your own provincial registry — because recording it in a Will is not what actually registers you, and a Will is often read too late to matter for this.
Three years to change your mind
Life changes. Update your answers and rebuild the documents as often as you like for three years from the day you buy. Generating and downloading never spends a credit, and the window can be extended.
Help from inside your account
Questions go through a support screen in your own account rather than a general inbox, so whoever answers can already see which document and which step you mean.

02 · The honest comparison

How We Compare

Feature

Free DIY Kits

Other Paid Platforms

It's Simple Will

Will Generation

✔️ Basic Templates

✔️ Yes

✔️ Province-Specific

Life Discovery Kit (Asset Locator)

❌ No

✔️ Included

Power of Attorney & personal care

Separate templates

Often a separate purchase

✔️ Built with the Will

Funeral Pre-Planner

❌ No

✔️ Included

Signing & witnessing guidance

None

Generic instructions

✔️ Province-specific steps

Ease of Use

Confusing Legal Jargon

Standard Web Forms

Friendly Chat Wizard

Support / Guidance

None

Help Articles

Contextual "Why we ask" Panel

Get Started Now→

WHAT'S INCLUDED

One purchase. Everything your family needs.

For you and a spouse or partner: two Wills, two Life Discovery Kits, and two Funeral Pre-Planners — plus the Power of Attorney and personal-care document if you add them, and the Estate Asset Checklist that goes with the Kit.

Two Wills — province-specific, in plain English
Two Life Discovery Kits — so your executor can find what you left
Two Funeral Pre-Planners — your own wishes, written down calmly
Power of Attorney and a personal-care document, if you want them
Signing and witnessing steps for your province

All credits stay active for 3 years from purchase. No subscription, no auto-renewal. Generating and downloading never spends a credit.

Get started→Sign in

It's Simple, Will!

A Conversation, Not a Quiz

The Life Discovery Kit

A Will Kit, Not a Bank

More than a Will — the whole set of things your family will need.

Your Will, written for your province

Power of Attorney and a personal-care document

The Life Discovery Kit

The Funeral Pre-Planner

Type your answers, or say them

Two of everything, for a couple

A family tree that stops the retyping

Assets, gifts, charities and pets — kept, not re-asked

Signing and witnessing, spelled out

The organ and tissue donor walkthrough

Three years to change your mind

Help from inside your account

How We Compare

One purchase. Everything your family needs.